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The Allure of White Gold

The Allure of White Gold

A Timeless Choice for Your Engagement Ring

When choosing a precious metal for your engagement ring, it’s important to consider its appearance, composition, durability and price. At Bremer Jewelry, one of our favorite options  is white gold. Celebrated for its sophisticated, modern appeal, white gold is a popular choice for engagement rings and wedding bands. But what exactly is white gold? And what makes white gold an excellent setting for such significant symbols of love and commitment? Let's explore the allure of white gold and the unique characteristics that make it a sought-after choice for jewelry lovers worldwide.

What is White Gold?

Because pure gold, known for its yellow hue, is too soft for most jewelry applications, it’s mixed with other metals to make an alloy that’s more durable and suitable for daily wear. A popular choice for engagement rings and wedding bands, 18K white gold is typically composed of 75% gold and 25% other metals, including nickel; and usually plated with rhodium for a bright white finish. Other karat types of white gold, such as 14k white gold, will have different ratios of gold to other metals. The result is a stronger, more versatile metal that boasts the luxurious appeal of gold with a distinctive silvery-white appearance.

Unique Characteristics 

One of the most appealing aspects of white gold is its sophisticated appearance. The cool, silvery tone of white gold complements a wide range of gemstones—even enhancing the appearance of diamonds with its shine—and suits various styles, from classic to contemporary. 


White gold is also known for its strength and durability. The alloying process bolsters the precious metal, making white gold more resistant to scratches and damage. This durability is particularly important for rings, which are worn daily and subjected to various environmental factors and activities. Rhodium plating further enhances white gold's resilience, providing a protective barrier that helps maintain its lustrous finish over time.


Additionally, white gold's hypoallergenic properties make it an excellent choice for individuals with sensitive skin. While some people may have allergic reactions to nickel, one of the common alloying metals in white gold, nickel-free white gold options are also widely available, which use palladium or other hypoallergenic metals instead. So, you can wear white gold without compromising comfort.

A Stunning Setting for Engagement Rings and Wedding Bands

When it comes to selecting an engagement ring or wedding band, the choice of precious metal plays a crucial role in both the aesthetic and practical aspects of the jewelry. White gold stands out as an exceptional choice for several reasons.


Timeless Elegance and Versatility: White gold's neutral color offers a timeless elegance that pairs beautifully with any gemstone. The metal's versatility allows for a wide range of design possibilities, from intricate vintage-inspired settings to sleek, modern designs. This adaptability ensures that white gold will complement any gemstone you choose, and can be adapted to your setting preferences.


Enhancing Gemstone Brilliance: The reflective properties of white gold make it an ideal setting for showcasing gemstones. The bright, shining surface of rhodium-plated white gold amplifies the sparkle and brilliance of diamonds and other precious stones. The effect is particularly striking with colorless or near-colorless diamonds, as the white gold setting enhances their icy sparkle to create a stunning visual impact. For colored gemstones, white gold provides a beautiful contrast that accentuates their vibrant hues, resulting in a captivating and harmonious combination.


Durability for Everyday Wear: Engagement rings and wedding bands are meant to be worn every day, symbolizing a lifelong commitment. Therefore, durability is a key consideration. White gold's enhanced strength and resistance to scratching and tarnishing make it an excellent choice for rings that will endure the rigors of daily wear. The rhodium plating adds an extra layer of protection, ensuring that the ring maintains its beauty and integrity over time. With proper care and occasional re-plating, a white gold ring can retain its lustrous finish and continue to shine brightly for years to come.

Forever Starts Here

The allure of white gold lies in its timeless elegance, versatility and durability. As a sophisticated alternative to traditional yellow gold, white gold offers a stunning setting for engagement rings and wedding bands. Its ability to enhance the brilliance of gemstones, combined with its strength and hypoallergenic properties, make white gold an exceptional choice for those seeking the perfect symbol of love. 


Whether you're drawn to its cool, luminous tone or its practicality for everyday wear, white gold might be right for your dream ring. Find an array of beautiful white gold engagement rings and wedding bands at Bremer Jewelry today.


Related Article: Your Guide to Gold