First, Let's Learn about you


Before we teach you about anything, we want to learn about the most important part… YOU! Our family will take the time to get to know you and ask all the right questions at a comfortable pace:

Where did you two meet?

Have you been talking about engagement rings or is this a surprise?

What does she do for a living?

What is her personal style and how do we choose based on that?

What diamond shapes does she like?

Does she prefer yellow or white metal? We’ll even look at her Pinterest board with you!

Our family will take all the time you need. After all, this is the only gift you’ll ever give that will be worn every day for the rest of your life, so… grab a seat in the Bremer cafe, take a few deep breaths, and have fun at Bremer Jewelry.



Now that you have taught us, it’s time to teach you! Most shoppers want to research information on the internet before even stepping foot inside a jewelry store. Our advice? Proceed with caution.

Diamonds are incredibly unique. Two diamonds that seem to be matching on paper, can look completely different in person. Don’t get us wrong, the internet is a great place to start your education. But don’t leave out your local family jewelers that have years of experience and respectful industry connections.

Of course, the best kind of education you can receive is from the experts at Bremer Jewelry with the diamonds and rings right in front of you. We are a no pressure family…

Our biggest goal is to make sure you are given all the correct information to make a decision with comfort and pride, even if that decision is not with us.

Narrowing It Down


Once we’ve gotten to know each other AND we’ve armed you with the arsenal of gemological information, it is time to start shopping! Bremer Jewelry has the absolute largest selection of diamonds and engagement rings in Central Illinois. Period.

And we have the best associates that care more about why you’re here than what you spend. We are a no-pressure, laid back, education-focused family that wants your engagement ring shopping to be as fun and easy as possible.

Based on her style and your budget, we will help you narrow it down to the perfect ring… with a couple of fun surprises along the way!



Where do you begin? We recommend spending quality time with your soon-to-be fiancé to better understand their expectations. Remember, this purchase will represent your promises to each other forever.

From diamond education to special financing options, Bremer Jewelry can help you select the right ring for your budget. Most people ask us, “How much is a diamond?” That’s like asking, “How much is a car?” There are many factors that go into the price of an engagement ring.

For example, the price of a diamond is determined by its rarity. The price of an engagement ring is determined by the raw materials used, the hours of manufacturing labor, and the uniqueness of design.

We believe the best practice is to narrow down the ring characteristics that are most important to you and invest your money there.



How do you know it is “the one”? We get more than a couple stressed out shoppers worried that the ring might not be exactly what she wants.

Here’s the deal. You’ve saved up money, spent loads of time hand selecting the perfect ring, and now you’re about to ask the love of your life to be with you forever.

Because of all that, she is going to LOVE her ring… because it’s a gift from you, because it’s a promise, because it means forever. So don’t sweat it, you’re going to do great!

If for whatever reason, she doesn’t swoon at the ring… most styles can be adjusted, some rings can be returned outright, or simply adding the wedding band to the design will make her say “YES” all over again.

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